6 tips on Infographics and Elearning Course

As an eLearning designer, you are tasked with creating engaging course content and keeping learners motivated to continue the learning process.

This can be challenging, especially if your learners are disengaged and uninterested in the subject matter of your course material.

Luckily, there are ways you can make your material more interesting and better engage your learners’ attention—one of which includes the use of infographics in your eLearning course material.

An infographic is a visual representation of information or data. An elearning infographic is generally created in order to make complex data more accessible and easier to understand by using different types of design principles, graphics, and elements.

Whether you are creating or evaluating your elearning course, it’s important to know how effective infographics can be when used as part of your e-learning content development. Here are 6 reasons to include infographics in your eLearning course development.

Infographics are visual

A picture is worth a thousand words, or in our case, it’s worth 5 times as many words. Research from Aberdeen Group shows that in both print and digital formats, visuals are 2.5 times more likely to be read than text-only content.

There is a reason eLearning designers include visual elements in their courses – we all want to look at things that interest us!

Take advantage of your learners’ curiosity by choosing infographics for your eLearning course instead of generic-looking pie charts and graphs. You can even make them animated.

They Are Interactive: Aside from being eye-catching, infographics are also interactive!

Infographic in Elearning Courses Encourage Sharing

Have you ever noticed that infographics are shared more often than normal text? One study from Visually found that users will share an infographic over 17 times more often than they would a regular piece of content.

That’s why infographics are great to include in your eLearning course—they encourage sharing and that can lead to additional views of your course overall.

Plus, it’s a great way to build up your visual library.

Infographic in Elearning Courses Allow You to Tell a Story

Have you ever noticed how we often remember a story from our childhood more easily than we remember facts and figures?

That’s because a great infographic can take complex data, turn it into an interesting story, and keep that story in your memory for years to come. This can be incredibly valuable in eLearning courses as well.

For example, imagine you were tasked with explaining how an eLearning platform like TheLearning LAB works to new learners.

One way you could do that is by including an infographic that explains each section of TheLearning LAB and simple phrases to explain their function.

Infographic in Elearning Courses Improves Engagement and Retention

While many educators and professionals in other fields have a hard time understanding how infographics can be useful, they actually tend to improve engagement. This is because many learners have a difficult time digesting text, especially if it’s complex or technical in nature.

Instead of inundating them with paragraphs of boring, monotonous information, you can use visual aids to break up chunks of data into more manageable pieces that are easier for your audience to process and retain.

This makes it easier for learners to stay focused on your eLearning content development sessions and concentrate on what you’re trying to teach them.

Infographic in Elearning Courses Improves Conversion Rates

The point of using infographics in your eLearning content development is to increase engagement, not just clicks.

If you're going to include an elearning infographic (and you should!), make sure it's doing something that text on its own cannot do: answering questions, making complex topics easy to understand, connecting one or two concepts together, or providing pertinent statistics or research results.

People Love Infographic in Elearning Courses

People love infographics because they’re fun and visually appealing. Use them in your eLearning content development to break up text-heavy pages and to catch users’ attention.

Because infographics are so engaging, they actually draw people into your content—and that can be a powerful thing for both engagement and conversion rates.

How Can TheLearning LAB Elearning platform help

With our online e-learning platform, you can quickly and easily create engaging, responsive, and mobile-friendly eLearning courses.

You can also upload your own content such as PPT files, PDFs, and videos. With a range of templates to choose from, you can create infographics with ease in just a few clicks using our online editor.

Share it with your learners using email, SMS, or social media channels such as Facebook and Twitter. The possibilities are endless with TheLearning LAB.